Launching Haircare
$1 billion skincare company entering haircare...
Launched haircare as a new category within the Rodan + Fields portfolio, addressing all user touchpoints in a unified e-commerce reveal.
Skin Quiz
Created a web-based skin quiz to ask personalized questions and recommend tailored products for users' skin and hair needs, helping them shop with confidence.
Subscribe and Save
Improved the Rodan + Fields' subscription model by simplifying the management of auto-ship products, making the calendar more flexible and allowing customers to add both one-time and subscription items to one cart.
Aggregated Dashboard
Developed a unified dashboard for Rodan + Fields Consultants, integrating team and customer management in one platform. Features included task management, prospecting, real-time news, a dynamic calendar, and easy access to social media assets.
Design System
Built and maintained a comprehensive design system, enabling visual and experiential consistency across all teams and initiatives.
Generative AI
Recently leveled up my skill set by adding AI to my UX workflow, here are some of my prompts and outputs from MidJourney.